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Marketing research and analysis
Добавлен 17 май 2017
Lecture36- Ethics in Marketing Research
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1. The translated content of this course is available in regional languages. For details please visit nptel.ac.in/translation
The video course content can be accessed in the form of regional language text transcripts, books which can be accessed under downloads of each course, subtitles in the video and Video Text Track below the video.
Your feedback is highly appreciated. Kindly fill this form forms.gle/XFZhSnHsCLML2LXA6
2. Regional language subtitles available for this course
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Просмотров: 10 586
Видео
Lecture 37- Ethics in Marketing Research-1
Просмотров 6 тыс.6 лет назад
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Lecture 38- Report Preparation & Presentation
Просмотров 49 тыс.6 лет назад
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Lecture 39- Multi Dimensional Scaling
Просмотров 35 тыс.6 лет назад
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Lecture 40- Conjoint Analysis
Просмотров 64 тыс.6 лет назад
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Lecture 35- International Marketing Research
Просмотров 15 тыс.6 лет назад
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Lecture 34- Researching Rural Market
Просмотров 6 тыс.6 лет назад
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Lecture 33- Discriminant Analysis cont.
Просмотров 20 тыс.6 лет назад
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Lecture 32- Discriminant Analysis
Просмотров 62 тыс.6 лет назад
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Lecture 31- Cluster Analysis- II
Просмотров 19 тыс.6 лет назад
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Lecture 26- Factor Analysis.
Просмотров 49 тыс.6 лет назад
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Lecture 29- SEM & CFA-3
Просмотров 8 тыс.6 лет назад
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Lecture 30- Cluster Analysis- I
Просмотров 51 тыс.6 лет назад
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Lecture 28- SEM & CFA-2
Просмотров 10 тыс.6 лет назад
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Lecture 27- SEM & CFA-1
Просмотров 23 тыс.6 лет назад
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Lecture 23- Correlation & Regression
Просмотров 45 тыс.7 лет назад
Lecture 23- Correlation & Regression
Lecture 22- Cross Tabulation & Chi Square Test
Просмотров 31 тыс.7 лет назад
Lecture 22- Cross Tabulation & Chi Square Test
Lecture 21- Hypothesis Testing: ANOVA & MANOVA
Просмотров 39 тыс.7 лет назад
Lecture 21- Hypothesis Testing: ANOVA & MANOVA
Lecture 19- Hypothesis Testing: T-Test, Z-Test
Просмотров 244 тыс.7 лет назад
Lecture 19- Hypothesis Testing: T-Test, Z-Test
Lecture 17- Hypothesis Development: Null & Alternate, Type I & Type II Errors
Просмотров 50 тыс.7 лет назад
Lecture 17- Hypothesis Development: Null & Alternate, Type I & Type II Errors
Lecture 16- Sampling & Sample Size Determination
Просмотров 119 тыс.7 лет назад
Lecture 16- Sampling & Sample Size Determination
Lecture 12- Questionnaire & Form Design
Просмотров 59 тыс.7 лет назад
Lecture 12- Questionnaire & Form Design
Lecture 11- Scale Development Process
Просмотров 38 тыс.7 лет назад
Lecture 11- Scale Development Process
Lecture 14- Experimental Design & Sampling
Просмотров 26 тыс.7 лет назад
Lecture 14- Experimental Design & Sampling
Lecture 15- Sampling Design & Procedure
Просмотров 57 тыс.7 лет назад
Lecture 15- Sampling Design & Procedure
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Watching it in 2024 . Very easy way of explaining. Thank You Sir .
How can we access non translated content ????
Well understood. Thank you.
Where can I find original video (J P Nayak sir ki voice main)
Why are the last leg lectures in Hindi ...
Theoretical lecturing. There are simpler, shorter, and much better versions available on RUclips.
Thank you.
Thank you sir.
Good way of teaching chi square sir U r requested to teach also on fitness of good chi square test also
17:24 The irony is not lost on the fact that we’re watching this on RUclips and the platform is used as a case study here.
Sir if critical value is greater we will reject H0 but when we get negative value do we consider the negative value or ignore it?
Very good teacher!
I am always a fond of IIT Roorkee,hence,I found the great improvisation of theoritical.
weldone sir
thanks ❤❤
love this lecture because it is very easy to get the concept
Sir, with all the due respect, should you not explain why multiplication with sample sizes, at the 16:44th minute approx of the video, is required. This can't be understood by common sense and need a technical explanation. By not explaining this is learning by rote not encouraged.
Too much time consuming
🛐🙏
Very good teaching Sir🙏
Grateful
Ankan is that you ?
My brain was locked up as Iwas trying to understanding all thee concepts but this video unlocked my brain and I understand better now. Than you sir for such a great explanation 🫡
Very well delivered!! Congratulations
Highly appreciated teaching... and thanks a lots.. Sir please make more videos.. Practices types or application based with data set.. 🎉🎉❤
Sir how we can understand the 2 tail test which condition?
bkwas lecturer koe method nh ata teaching ka apko
Thank you for this video much appreciated! 😊also 27:05 great example from life!
Thanks 😊 🙏
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🎯 Key Takeaways for quick navigation: 00:18 📊 Marketing research is vital in today's business world, involving theory and data analysis. 03:05 🍏 Marketing aims to create value for customers. 05:49 🔍 Five marketing concepts: production, product, sales, marketing, and societal marketing. 08:32 📊 Segmenting the market helps target customer groups effectively. 19:46 💡 Market research identifies opportunities and solves market-specific problems. 23:23 📈 Marketing research includes forecasting market trends. 25:58 🐂 Problem-solving research involves segmentation and creating suitable products and pricing. 28:11 💰 Pricing policies need careful consideration. 29:32 🔄 Marketing research is influenced by external factors. Made with HARPA AI
Great Indian market research video 🎉🎉🎉
I could listen to this guy say proboblistic all day long. hehehe
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THANK U
easy way to understand this video
He was just reading from the slides, wasn't explaining anything.
Can we get presentation PPTs?
this is the best well-explained video I have come across on this topic. Thank you so much, sir
Sir you are very confused
Great Clarity Sir. Thank you for sharing your knowledge.
Sir u are from Odisha
Mr. Professor, Melting of icecream is not the cause it's the effect of sun heat. Do not follow anyone blindly is the lesson that is more important.
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Thank you sir, you have explained research from the scratch for a new beginner who doesn't much idea and in the end of the lecture series we gained a lot. Thank you sir, you have the best structured content from scratch to end. Thanks once again :)
Great explanation sir!
Thank you, sir
Made simple. Thank you for the clear explanation.
Best